Understanding the UK markets for unlawfully imported products animal origin

Calling off from C425727 Research: Social Science Call-Off.

Research to improve understanding of the drivers and enablers influencing the purchase of illegally imported products of animal origin (POAO) within the UK. The research will explore consumer behaviours, motivations, awareness of food safety and animal health risks, purchasing routes and routes to market for unlawfully imported meat products. Findings will provide an evidence base to support interventions aimed at reducing demand, disrupting supply routes, protecting public health and animal biosecurity, and informing future policy, communications and enforcement activity.